Special Delivery
What method have you used to deliver your message? Do you find yourself saying, “oh we’ve made a video before, but after a while it just sat on the shelf.” Perhaps the video was dated and didn’t reflect the growth of your company.
Cost and long term effectiveness have been the leading issues as it reflects to video. Maybe that’s because of how your message was delivered. In the past your customers could only see it when they came by your office to see it or you sent them a copy. This distribution is very limited, kind of like a brochure; only so many people can see this depending on how many you produce or send out.
Maybe your video or message was great, but could only reach a limited audience. That’s unfortunate, not to mention frustrating. But consider this; years ago you could only get the daily paper in town or on street corners until someone came up with the brilliant idea of delivering it right to your front door step. Effective? Absolutely!
SPECIAL DELIVERY FOR XYZ BUSINESS! The good news is that now your message can be delivered to your customers front door step. Their front door step being their computer or mobile device (ipod, mp3 player, cellphone, etc.)
With video online and podcasting, most content is not only shorter and more effective, it remains current and fresh! By posting this message on your website it also connects with your audience through the human element of moving pictures and voice. But don’t stop there, because now your message can be distributed on iTunes, You Tube, Blogs, and other directories through RSS feeds. This is how you really reach the masses and in turn allow your audience to come to you through subscription. Now, doesn’t that sound like a good idea!
Marc Krevo
BOLD CITY MEDIA
The only business in Jacksonville Florida specializing in Podcasting and Online Video